Automate First-Line Debt Collection With Intelligent SMS

Anna helps collection agencies increase debtor response rates, drive payment conversions, and route complex cases to human agents — reducing manual workload and improving recovery performance.

FCA Compliant

GDPR & Data Security

Built for UK Collections

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The Cost of Manual Debt Collection

Collection agencies face significant operational challenges from inefficient debtor outreach

72%

of debtors ignore phone calls

SMS response rates are 5x higher

£45+

average cost per agent hour spent on routine SMS and calls

Most messages are repetitive

34%

of escalations could be handled automatically

Disputes, hardship, payment plans

Engage Debtors Where They Respond: SMS

Anna delivers personalised payment conversations and account management through simple text messages — no app downloads, no passwords, no barriers.

AI-Powered Conversations

Natural language understanding handles complex debtor responses — payment plans, disputes, hardship signals, and more

SMS-First Approach

98% open rate on SMS vs 20% on email. Reach debtors where they actually respond

No IT Burden

Upload debtor accounts via CSV — go live in days, not months. No integration required to start

Anna Collections

Hi Sarah, this is a message regarding your outstanding balance of £340.00 with [Client Name]. Would you like to discuss payment options? Reply STOP to opt out.

Can I pay in instalments?

Of course. I can offer a 3-month plan of £113.34/month or a 6-month plan of £56.67/month. Which works better for you?

6 months please

Great, your plan is set up. I'll send you a payment link now for the first instalment. You'll receive a reminder before each payment. Reply HELP at any time to speak with an agent.

Calculate Your ROI with Anna

See the projected impact Anna can have on your collection agency's performance

Your Agency Details

Number of Active Debtor Accounts Enter your total active debtor accounts

Average Debt Value (£) Average outstanding balance per account

Current SMS/Phone Contact Rate (%)

Percentage of debtors you currently reach

Current Collection Rate (%)

Percentage of contacted debtors who make a payment

Number of Collection Agents Agents handling debtor communication

Average Agent Hourly Cost (£) Fully loaded hourly cost per agent

Your Projected Monthly Results

Projected Additional Monthly Revenue

£0

Agent Time Saved

0 hours/month

Agent Cost Savings

£0/month

Anna Investment

£0/month

Net Monthly Benefit

£0

ROI

Ready to achieve these results for your agency?

Schedule Your Demo

ROI estimates based on industry benchmarks for UK SMS debt collection. Actual results vary by portfolio mix, debt age, and debtor demographics. Contact us for a tailored assessment.

Why Collection Agencies Choose Anna

Built specifically for the unique needs of UK debt collection

Collection Rate Focus

Every feature is designed to increase debtor response rates, payment conversion, and recovery speed.

Debt Collection Expertise

Built specifically for UK agencies — FCA-compliant workflows, vulnerability detection, and escalation to human agents.

Rapid Implementation

Go live in weeks, not months. Simple CSV uploads to import debtor accounts. No complex integrations needed.